Rex Omar takes Black Star Experience to World Music and Tourism Festival in Kinshasa

In Kinshasa, one of Africa's great music capitals, a Ghanaian highlife veteran who has moved from the stage into national creative-industry leadership will be making the case for precisely that connection - that Africa's living cultural heritage can become one of the continent's most powerful tourism assets when its people, stories, music and traditions are given the structures and markets to thrive.

Ghanaian Presidential Staffer,Rex Owusu Marfo and highlife legend, popularly known as Rex Omar, is taking Ghana’s Black Star Experience message in music, culture and creative tourism to the Democratic Republic of Congo, where he will participate as a panellist at the second edition of the World Music and Tourism Festival in Kinshasa.

His contribution is also likely to reinforce one of the central ideas behind the Black Star Experience: that Ghana's music, heritage and creativity should not only be preserved and celebrated, but actively packaged, promoted and connected to tourism, investment and international audiences.