Ghana news briefing
MTN One TV launched to transform entertainment experience - It offers creators revenue opportunities
Dubbed “MTN One TV”, the service is designed to give viewers greater choice in what they watch and how they access entertainment, while providing a digital distribution channel for Ghanaian films, television programmes and other locally produced content.
By connecting content owners, broadcasters, advertisers and audiences, MTN One TV seeks to strengthen the digital entertainment ecosystem and position Ghanaian content for wider consumption locally and internationally.
The launch featured a panel discussion on the future of Ghana’s creative industry, digital innovation and the opportunities for creators to expand their reach Evolution The Chief Digital Officer of MTN Ghana, Ibrahim Misto, said MTN One TV represented the company’s evolution from a telecommunications operator into a platform business capable of connecting entire ecosystems and helping them scale.
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