GMA partners UniMAC to host PR Art Exhibition on decolonising communication practices

Exhibition spotlights indigenous African communication systems Global Media Alliance (GMA), in collaboration with the University of Media, Arts and Communication (UniMAC), has hosted the first-ever Public Relations (PR) Art Exhibition as part of the ongoing World PR Day (WPRD) Festival 2026.

The PR Art Exhibition forms part of Global Media Alliance’s broader WPRD Festival 2026 programme, which continues to position Ghana as a leading voice in global discussions on the future of public relations, innovation and the integration of indigenous knowledge, under the official hashtag #WPRDFestivalThe6th.

The exhibition featured a compelling fusion of art installations, academic research, cultural artefacts and visual storytelling, which collectively demonstrated the richness and enduring relevance of traditional African communication practices.