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Ghana’s small businesses don’t have a marketing problem. They have a capacity problem.

Every small business owner I know is on WhatsApp all day.- Author: Eric Osei Annor Corporate Affairs & Marketing | Business & Transformation Leader | 15+ Years Driving FMCG & Retail Growth | Brand & Commercial Strategist | Digital & Integrated Marketing | Scalable, High-Impact Brand Experiences E: oannoreric@gmail.
I build in this space; I run Zelvoo ( an Accra-built marketing platform for African small businesses, so I have a stake in the argument I am making.
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